A New Chapter for Christmas at ELI Thrive

For years, our Christmas Shop has been one of ELI Thrive’s most beloved traditions — a place where donors, volunteers, and moms came together to make the holidays magical. From shopping for toys to wrapping gifts, it’s been full of warm fuzzies and festive cheer.


But because empowering families is at the heart of our mission, we’re excited to introduce a new way to celebrate Christmas this year! 💫

We’ve learned that helping moms save and plan for the holidays equips them to make financial decisions that last far beyond December. This year, our families will receive a one-time subsidy to help them establish or increase their savings for Christmas. Along with support from their Thrive Coaches, this will give them the tools to budget and shop for their own families.

While the shop will look different, the heart behind it remains the same. Each family will also receive a Christmas Cookie Kit and a board game to enjoy together.

🌟 How you can help:


This is an exciting step forward — proof that your support is working! Together, we’re giving moms the tools to create lasting joy for their families. Stay tuned for all the ways you and your group can join in this new tradition.